// startup autopsy
ThailandFin2
El fintech de Tailandia entrando en un mercado con 95% de cobertura de PromptPay y True Money respaldado por Ant Group
competitionSlow Death
Declive de años antes del cierre final · Error fatal: Thailand PromptPay (national instant payment) had 70M registered accounts — 95% of eligible population by 2022. True Money (owned by CP Group, Ant Group partner) dominated digital wallet. Bangkok Bank and Kasikorn Bank had digital banking apps covering remaining segments. BOT limited new e-money licenses.
Timeline de Eventos Clave
FOUNDING
CRISIS
SHUTDOWN