// startup autopsy

Sense Home

Smart home energy monitoring lost in a crowded market

marketfitSilent Shutdown

Quiet closure with no public announcement · Fatal mistake: Sense Home built a consumer smart home product without a hardware distribution channel, making it invisible against well-funded competitors like Nest and SmartThings.

Founded	2013
Closed	2016
Country	Unknown
Sector	Consumer

50%

Key Events Timeline

2013-01

FOUNDING

Sense Home founded, developing smart home energy monitoring software for consumers.

2014-06

FUNDING

Sense Home receives its last known funding, attempting to accelerate product development and user acquisition.

2015-03

PRODUCT LAUNCH

Sense Home launches updated consumer product but struggles to differentiate in an increasingly crowded smart home market.

2016-06

SHUTDOWN

Sense Home shuts down after failing to achieve consumer traction or secure additional investment in the competitive smart home sector.

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Documented cause

Sense Home developed smart home energy monitoring software but closed after failing to achieve consumer adoption. The startup operated during the mid-2010s when the smart home market was highly competitive and ...

fragmented. A critical structural challenge was the hardware-dependency of the smart home sector—Sense Home's standalone software solution lacked direct hardware integration, making it difficult to ac

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€3M

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Sense Home collapsed from sense home built a consumer smart home product without a hardware distribution channel, making it invisible against well-funded competitors like nest and smartthings.. Documented cause, verified lesson, all failure signals.

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Key Events Timeline

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