| Founded | 2005 |
|---|---|
| Closed | 2017 |
| Country | USA |
| Sector | Saas |
| Collapse type | Fire Sale |
| Founder | Brian Shin |
Visible Measures
"Raised $55M to measure video ads, then Nielsen and comScore made them irrelevant."
Distressed acquisition below last-round valuation
Key Events Timeline
Visible Measures pioneered video content analytics and brand safety measurement for online video advertising, raising over $55M from investors including Greenspring Associates and Atlas Venture.
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