// startup autopsy

Edenbee.com

The green social network that wilted before its time

timingSilent Shutdown

Quiet closure with no public announcement · Fatal mistake: Launched a green social network in 2007 when mainstream consumer appetite for carbon-tracking social behavior was virtually nonexistent.

Founded	2007
Closed	2010
Country	Ireland
Sector	Social

50%

Key Events Timeline

2007-01

FOUNDING

Edenbee.com founded in Ireland as a green social network for carbon footprint tracking.

2007-09

FUNDING

Raised ~$329K in early-stage funding to develop the eco social platform.

2008-06

PRODUCT LAUNCH

Launched full platform with carbon tracking tools, but user adoption remained low amid limited eco awareness.

2010-01

SHUTDOWN

Edenbee.com quietly shut down after exhausting funding and failing to build a sustainable user base.

Full Analysis

Analyst plan

Documented cause

Edenbee.com was an early green social network launched in the mid-2000s that allowed users to track their carbon footprint and log eco-friendly actions. The startup failed due to a combination of market timing ...

and business model weaknesses. During 2007–2009, consumer interest in sustainability-focused social platforms proved too niche to support a viable business, with insufficient user adoption and engagem

Verified lesson

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€0.4M

Peak valuation

HypeCycle · MoatType · ResearchTags

Edenbee.com raised €0.32925M before launched a green social network in 2007 when mainstream consumer appetite for carbon-tracking social behavior was virtually nonexistent. ended it. See the documented cause, verified lesson and all failure signals.

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