Evaluating only BlockCR Supply Chain’s profile at its peak — without knowing the outcome — the model ranked Competition as the #1 likely cause. Documented cause: No market fit.
Key Events Timeline
FOUNDING
FUNDING
MILESTONE
CRISIS
SHUTDOWN
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Documented cause
BlockCR developed blockchain-based provenance tracking for Costa Rica's premium coffee and pineapple exports. Enterprise clients found implementation complexity, training costs, and smart contract audits far more expensive than adding a provenance module to their existing SAP systems. No buyer required blockchain, and no seller could justify the cost premium.
Lesson
“Before building blockchain infrastructure, validate that customers cannot achieve the same result with cheaper proven technology.”
Failure anatomy
Collapse type
Zombie Startup
🐌 LOW
Hype cycle
Trough
Moat type
Technology
Fatal mistake
Enterprise coffee exporters preferred cheaper ERP integrations over blockchain complexity for traceability