| Founded | 2018 |
|---|---|
| Closed | 2020 |
| Country | Brazil |
| Sector | Mobility |
| Total raised | $63M |
| Collapse type | Slow Death |
| Founder | Caio Bolognesi |
Yellow
"Brazil's scooter and bike unicorn merged and vanished in two years"
Years-long decline before final shutdown
Key Events Timeline
Yellow launched in São Paulo in 2018 offering shared electric scooters and bikes, quickly expanding to over 30 Brazilian cities and raising approximately $63M.
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