// startup autopsy
Wi-Chi
A SaaS startup that launched into the worst financial crisis in decades.
external shockSlow Death
Years-long decline before final shutdown · Fatal mistake: Wi-Chi's final funding round in 2008 coincided with the global financial crisis, freezing its enterprise pipeline and eliminating the possibility of further investment.
Key Events Timeline
FOUNDING
Wi-Chi founded as a SaaS startup in the United States.
PRODUCT LAUNCH
Wi-Chi launches its core SaaS product and begins enterprise sales efforts.
FUNDING
Wi-Chi closes its $7M funding round as global financial markets begin to collapse.
SHUTDOWN
Wi-Chi shuts down after failing to recover enterprise pipeline frozen by the 2008 financial crisis.