// startup autopsy
RawData
Data journalism platform that ran out of story before finding its audience
marketfitSilent Shutdown
Quiet closure with no public announcement · Fatal mistake: RawData could not convert cash-strapped media organizations into sustainable paying customers before its funding was exhausted.
Key Events Timeline
FOUNDING
RawData founded to build data journalism and analytics tools for media companies.
FUNDING
Raised $1.4M in its last funding round to grow product and sales efforts.
PIVOT
Attempted to reposition as a broader data analytics platform beyond journalism but failed to gain enterprise traction.
SHUTDOWN
Quietly closed operations after exhausting funding without achieving a sustainable revenue model.