// startup autopsy

Pixate

A no-code mobile app prototyping tool for iOS and Android that enabled designers to create interactive animations and prototypes without coding.

platform dependencyacquisition_distress

Founded	2012
Closed	2016
Country	United States
Sector	Saas

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Documented cause

Pixate was acquired by Google in 2015, but Google shut down the product in 2016 to consolidate resources on a competing internal tool. The acquisition resulted in product discontinuation rather than growth, a c...

lassic case of acquisition-induced failure where the acquirer chose to replace the acquired product with their own alternative.

Verified lesson

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HypeCycle · MoatType · ResearchTags

Pixate raised €3.8M and still failed. See the documented cause, verified lesson and all metrics.

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