// startup autopsy
HayMap LLC
A mapping solution for hay markets that couldn't find its own path.
marketfitSilent Shutdown
Quiet closure with no public announcement · Fatal mistake: Built a specialized SaaS tool for a niche agricultural segment without securing distribution channels or channel partners to reach farmers at scale.
Key Events Timeline
FOUNDING
HayMap LLC founded to bring SaaS mapping to the agricultural hay market.
PRODUCT LAUNCH
Platform launched targeting hay buyers and sellers across the US.
PIVOT
Attempted to broaden offering to other forage commodities but adoption remained low.
SHUTDOWN
HayMap LLC ceased operations after failing to achieve sufficient user adoption.