| Founded | 2012 |
|---|---|
| Closed | 2022 |
| Country | USA |
| Sector | Foodtech |
| Total raised | ~$305M USD |
| Collapse type | Sudden Collapse |
| Founder | Michael Wystrach |
Freshly
"Pre-cooked meal delivery raised $300M and sold to Nestlé for $1.5B in 2020. Nestlé shut it 2 years later as post-COVID meal delivery economics reversed."
Unexpected shutdown within weeks of a trigger
Key Events Timeline
Freshly was founded in 2012 by Michael Wystrach and Carter Comstock in New York (later headquartered in Scottsdale) as a weekly subscription service for fully-cooked, ready-to-heat meals delivered directly to consumers.
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