// startup autopsy
Advanced Marketing & Media Group
A media marketing firm that couldn't market itself out of disruption.
marketfitSilent Shutdown
Quiet closure with no public announcement · Fatal mistake: Founded a traditional media marketing company at the exact moment digital platforms were permanently disrupting the advertising industry.
Key Events Timeline
FOUNDING
Advanced Marketing & Media Group founded to offer integrated media marketing services to US businesses.
FUNDING
Raised $0.5M in seed funding to launch operations and build initial client base.
PIVOT
Attempted to shift focus toward digital media services as traditional advertising revenues declined sharply.
SHUTDOWN
Company ceased operations after failing to secure additional funding or establish a viable digital revenue model.