| Founded | 2011 |
|---|---|
| Closed | 2023 |
| Country | China |
| Sector | Ecommerce |
| Collapse type | Slow Death |
| Founder | 陈琪 |
蘑菇街 (Mogujie)
"China's $3B fashion social platform IPO'd on NYSE and then watched Douyin steal its entire business model."
Years-long decline before final shutdown
Key Events Timeline
Mogujie merged with Meilishuo in 2016, creating a $3B fashion e-commerce and social platform backed by Tencent.
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