All autopsies

// STARTUP COMPARISON

CornerJob vs Social Point

CornerJob failed in 2019 due to Competition. Social Point failed in 2017 due to Acquisition Gone Wrong. Different causes, different sectors, different eras — but the same simulation outcome.

METRIC🔥 CornerJob🔥 Social Point
SectorMarketplaceGaming
CountrySpainSpain
Founded20152008
Died20192017
Raised$40MBootstrapped
Peak$40M raised$250M acquisition
Primary CauseCompetitionAcquisition Gone Wrong

// WHY EACH FAILED

🔥 CornerJob
Competition
CornerJob built a mobile-first job marketplace targeting blue-collar workers in Spain, France, Italy and Brazil. Backed by Rocket Internet, it raised $40M and reached 5M users. The platform faced a dual competitive assault: Indeed dominated employer budgets on SEO, and LinkedIn began targeting non-professional workers. Without differentiated employer relationships or a genuine network effect, CornerJob became a paid traffic arbitrage business with deteriorating unit economics. Rocket Internet wrote down the investment in 2019.
// LESSON
Job boards without proprietary employer relationships are paid traffic businesses. When Indeed controls the organic channel, every candidate costs money. At scale, the margins never appear.
🔥 Social Point
Acquisition Gone Wrong
Social Point built Dragon City and Monster Legends, reaching 100M monthly active users. Take-Two Interactive acquired them for $250M in 2017. Post-acquisition integration clashes, loss of autonomy, and departure of founding team led to creative stagnation. By 2020 both flagship games had declined significantly and the studio identity was absorbed into the parent company.
// LESSON
A mobile gaming acquisition that removes the founding team removes the only asset that created the value. Earnout structures and creative autonomy clauses are not optional — they are the acquisition.

// EXPLORE FURTHER